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AB Design Labs

AB Design Labs runs architecture and interior design projects across Chennai — villas, cafés, salons, and commercial fit-outs — and needed a web presence built to convert local, high-intent searches ward by ward, not just look good in a portfolio.

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OngoingInterior Design, Architecture
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The Challenge

Interior design searches in Chennai are hyper-local — someone searching 'interior designer in T Nagar' won't click a firm whose site only ranks for 'interior designer Chennai.' A single generic services page couldn't compete against firms with neighbourhood-specific content.

Our Approach

Built out dedicated location pages for 11+ Chennai neighbourhoods, each targeting real local search intent, alongside a category-specific service architecture (salon, café, hospital, boutique interiors) and an ongoing blog content system to keep the site's local footprint expanding.

Results

A site structure built to be found neighbourhood by neighbourhood, service by service — turning one firm's portfolio into dozens of specific, rankable entry points instead of a single homepage competing for one broad keyword.

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