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Gotcha

Gotcha is a matcha café in Alwarpet, Chennai, built around a slower, calmer approach to a drink most cafés serve as a trend. The brand needed a site that matched that pace — unhurried, visual, and built to get people to the menu fast.

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CompletedFood & Beverage, Hospitality
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The Challenge

Café websites usually either bury the menu behind a PDF or overload the homepage with atmosphere shots and nothing functional. Gotcha needed both — a brand feel that matched their calm, intentional identity, and a menu people could actually browse and order from on their phones.

Our Approach

Designed a quiet, image-led homepage that immediately establishes the brand's tone, paired with a fast, filterable digital menu (matcha, non-matcha, desserts) so first-time visitors can go from landing on the site to deciding what to order in under a minute.

Results

A café website that does double duty as both brand statement and functional menu — visitors get the vibe and the order-ready menu in the same visit, without one undercutting the other.

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